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New! Heart, Hands, and Hard Work

If you've ever iced, taped, or superglued your hands to get though a ski set, this one's for you.

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New! Skelly Takes a Set

Our beloved mascot suits up and walks the walk.

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New! The Ski or Die Crest

A classic style done dozens of times before us, given the Ski or Die twist.

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New! Ski or Die Flags

Perfect for your ski team house, dock, or home gym.

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RESTORING THE DIGNITY OF WORK ETHIC AND COMMUNITY TO WATER SKIING

What Everyone's Saying

  • "Thanks for sharing and being educational and inspirational. The stoke is infectious! Absolutely love the brand!"

  • "Saying how it is with no other agenda but to further the passion of waterskiing."

  • "Amazing! Love what you are doing for the sport. I've been listening to the podcast and I love it!"

  • "Super pumped for the new line and to see you guys rip it up this season."